Personal information is any information about, relating to, or that identifies a specific individual. This may include information that identifies a specific household or device (including by reference to online identifiers such as IP addresses).
You are not required to create a user account or provide any personal information to us in order to visit the Site. However, please note that your decision not to provide us with certain personal information that we request may result in us not being able to provide our Services to you (or not in the same form and quality).
You may create a user account in connection with your use of our Services. If you choose to create an account, during the registration process, you will be asked to provide us with your name, a valid email address, and a password. We may collect your IP address in connection with your registration.
We also collect your personal information when you contact us for support, provide us with feedback, or otherwise communicate with us. The types of personal information that we collect will depend on what personal information that you choose to provide to us.
In addition to the personal information that you provide to us, we collect information about your visit to the Site and your use of the Services, including the IP address and device domain used to access our Site and use our Services, the operating system on your device, your device settings, application IDs, the type and version of your browser, crash data, your time zone and the country you are from, your language, other unique device identifiers, and other information related to the manner in which you access and use the Services. We may also collect information about the websites you come from and go to, the pages that you visit on those websites, the amount of time that you spend on those pages and websites, etc. We use this information to monitor the performance of our Site, our Services and for our other business purposes, including to improve and upgrade the functionality of the Site and the Services.
Please see our more detailed Cookies Notice for details of the cookies we use on the Site and in providing certain Services.
If you choose to make a purchase on or through the third party vendors linked through our Site and our Services, those third party vendors and/or third party payment processors will collect and use your personal information, such as your credit card number, name, billing address, and other related payment information to process the transaction. The collection and use of your personal information by these third parties is subject to their respective privacy policies. We encourage you to review their privacy policies before providing such third parties with your payment information and completing the transaction.
We use the personal information that we collect to (i) provide you with the information, functionality and communications that are available through our Site and our Services; and (ii) enable us to manage, maintain, and develop our operations. In particular, we use your personal information to:
Data controllers need a lawful basis to collect and use your personal information under applicable legislation. In respect of the data processing undertaking by Arbor, the relevant lawful bases on which we rely to process your personal information include:
We will collect your consent prior to sending you promotional emails and other electronic messages (e.g., texts, direct messages), unless an exception to obtaining your consent applies under applicable laws. You will have an opportunity to opt-out or unsubscribe from receiving promotional messages from us at any time. Promotional messages include, but are not limited to, our newsletter and updates about our and our partners’ businesses, products, and services.
By using our Services, you agree to receive transactional communications about your account and activities. For example, when you create an account or reset your password you may receive an email confirming the details of such activity. You may not opt-out of receiving these transactional communications, and we do not need your consent to send you such messages. If you object to receiving transactional messages, we may have to cease providing Services to you.
We disclose your personal information and other information in the manner and for the purposes that are described in the sections below.
We may work with third parties that provide services to us that help us facilitate one or more aspects of the products, services, communications, or features that we offer to you on and through our Site and our Services. We may provide these third parties with your personal information directly or they may collect your personal information from you on our behalf. For example, we may use a third party payment processor to process payments made on or in connection with our Services. These service providers may also send you communications on our behalf.
Your personal information may also be disclosed:
If you are based in the UK or the European Economic Area (EEA), in the course of providing the Services to you, we may transfer your personal information outside of the UK / EEA, principally to Arbor’s offices in Canada and servers in Canada; this means that your personal information will not have the automatic protection of European / UK data protection laws (including the GDPR) which apply in the UK and EEA. In these circumstances, in order to ensure that your personal information continues to have adequate protection when it is transferred outside the UK and/or EEA, your personal information will only be transferred on one of the following bases:
You can obtain more details of the protection given to your personal data when it is transferred internationally (including outside the UK / EEA) by contacting us using the details set out below.
We may disclose aggregated, non-personal information and related usage information, which does not contain any personal information that can identify you, with third parties, including our customers, clients, partners, advertisers, service providers, vendors, suppliers, and content providers. For example, we may share data with an advertiser regarding the number of views that their advertisements received, the amount of time that users spent looking at their products or services on a web page, or the number of times a link we made available was used.
We will keep your personal information for no longer than is necessary for the purposes for which it is processed, in accordance with our internal policies. The length of time that data will be kept may depend on the reasons for which we are processing the data and on the applicable laws or regulations that the information falls under such as financial regulations, statutory limitation periods or any contractual obligation we might have.
If you request to receive no further contact from us, we will keep some basic information about you on our suppression list in order to avoid sending you unwanted materials in the future.
We endeavour to maintain commercially reasonable physical, technological, and procedural safeguards that are appropriate based on the sensitivity of the personal information in question. These safeguards are designed to prevent your personal information from loss and unauthorized access, collection, use, disclosure, copying, modification, disposal, or destruction.
Please advise us immediately of any incident involving the loss of or unauthorized access to or disclosure of your personal information that is relevant to your use of our Services.
Under applicable legislation, including the GDPR, you have the following rights in relation to our processing of your personal information. Please note that these rights are not absolute, and we may be entitled or obliged to refuse requests where exceptions or exemptions apply:
Note: If you have given your consent and you wish to withdraw it, please contact us using the contact details set out below. Please note that where our processing of your personal information relies on your consent and where you then withdraw that consent, we may not be able to provide all or some aspects of our services to you and/or it may affect the provision of those Services.
If you are not satisfied with how we are processing your personal information, you can make a complaint to a data protection supervisory authority in the UK (namely, the Information Commissioner’s Office, whose website is here: https://ico.org.uk) or in the EU, including the data protection regulator in the EU country where you are located. A list of data protection authorities in the EU is available here:
Our Site and our Services may contain links to other websites that may be subject to less stringent privacy standards. These links are provided for your convenience only and you assume all risk for clicking these links to other websites. We cannot assume any responsibility for the privacy practices, policies or actions of the third parties that operate these websites. We are not responsible for how such third parties collect, use or disclose your personal information. You should review the privacy policies of these websites before providing them with personal information.
**If you choose to communicate with us via email, please be aware that email is not a 100% secure medium for sending any personal or confidential information to us.**